bizKID$ to do for Financial Literacy What 'Bill Nye' Did for Science
bizKID$ is a fun, Emmy Award winning 30-minute PBS television series about entrepreneurship and financial literacy that entertains and teaches children how to make and manage money, while inspiring them to pursue their passions. Junior Achievement (JA) Worldwide has partnered with the producers of Bill Nye the Science Guy to produce the show. BizKID$ is underwritten by America’s Credit Unions—a coalition of credit unions, credit union leagues/assocations and foundations, affiliated credit union system organizations and credit union service providers.The New York Credit Union Foundation (NYCUF) is proud to be one of the underwriters of this exciting TV series.
What is a bizKID?
A bizKID …knows about money, knows how to succeed, is an entrepreneur, is job ready, has compassion for others, can be anybody, sets savings goals, has a plan, keeps track of spending, gives to others, identifies a need, and follows a budget.
Target Audience
The target audience for bizKID$ is children ages 9-14, and their parents. However, anyone interested in financial literacy and entrepreneurship will enjoy the show. By utilizing elements of direct education with offbeat illustrations, real life profiles, unique characters, animation, and music, bizKID$ is a show that has mass appeal. Currently there are approximately 290 PBS television stations in 47 states airing the show. Click here to see the PBS stations in New York that are airing bizKID$. JA Worldwide has developed lessons plans and resources that correspond with each episode. These learning materials, which can be used by teachers, youth group volunteers and parents, are targeted to students in grades four through eight and are available in the Educational Tools area on the bizKID$ website.














