The National Endowment for Financial Education® (NEFE®) offers the award-winning High School Financial Planning Program® (HSFPP), a free and flexible curriculum that has been proven to change students’ knowledge, actions and self-confidence about managing their money.
Money & Me is a hands-on experience that teaches teenagers the basics of money and how to make it work for them. The program covers budgeting, credit advantages and pitfalls, savings and checking accounts, how to save for a big purchase and investing for the future.
The brass|Student Program provides high schools with access to brass|Magazine, a personal finance publication written by young adults that delivers relevant content for classroom discussions and activities. The program also includes online resource centers for teachers and students, and the Credit Unions for College scholarship database.

LifeSmarts…the Ultimate Consumer Challenge is a game show style competition for teenagers designed to better prepare them as responsible consumers in today’s dynamic marketplace. Questions cover personal finance, consumer rights and responsibilities, health and safety, technology and the environment.

Biz Kid$ is a fun, 30-minute PBS television series for kids about making and managing money. It highlights young entrepreneurs who have turned hobbies into successful businesses, raised funds for good causes and much more.

The Kid’s Cash Kit & Caboodle includes practical, hands-on tools to teach children and their families the basics of money management using the concepts of saving, spending and sharing.

Who Are You? Identity Thieves Really Want to Know! is an educational program that utilizes marketing materials, train-the-trainer workshops and instructive sessions to help credit unions and community organizations inform their members about the dangers of identity theft.

Financial Literacy Statistics

Financial Education

brass | Student Program


brass is All About Young Adults

In a national financial literacy survey conducted by the Jump$tart Coalition in 2008, high school seniors correctly answered only 48.3 percent of the questions. This mean score is a decrease from those posted by the senior class of 2006, which correctly answered 52.4 percent of the survey questions. Clearly, our youth need to know more about earning, spending, saving, and investing money. With that objective in mind, the brass|STUDENT PROGRAM delivers quality educational resources to every public New York State high school. The goal of the brass|STUDENT PROGRAM is to educate juniors and senior high school students about the importance of money and how it impacts their lives.

With the cooperation of sponsors who believe in advancing financial knowledge in young adults, the brass|STUDENT PROGRAM reaches out to tens of thousands of high school students and teachers by providing schools with content about the money side of life™ through its flagship publication, brass|MAGAZINE. Bryan Sims, the 25 year-old Founder and CEO of brass|MEDIA Inc., said…“The way we choose to go about supporting financial education is to give it a different spin. To this audience in general, the word ‘financial’ is viewed as boring, and education brings thought of school. We focus on the money and how it can work for them. That is what is most interesting about finances.”

Thank you brass|STUDENT PROGRAM sponsors

Check out one of these credit unions in your area

ACMG Federal Credit Union, Solvay
Advantage Federal Credit Union, Rochester
AmeriCU Credit Union, Rome/Syracuse
Capital Communications Federal Credit Union, Albany
First New York Federal Credit Union, Albany
First Source Federal Credit Union, Utica/New Hartford
Hudson River Community Credit Union, Corinth
Members United Corporate Federal Credit Union, Albany
Mid-Hudson Valley Federal Credit Union, Kingston
Municipal Credit Union, New York City
Palisades Federal Credit Union, Pearl River
Reliant Community Credit Union, Sodus
The Summit Federal Credit Union, Rochester
Suffolk Federal Credit Union, Long Island
TCT Federal Credit Union, Saratoga Springs

Program Components

The brass|STUDENT PROGRAM-New York is
funded by supporting New York credit unions, in collaboration with:

brass|MEDIA Inc.
New York Credit Union Foundation
Credit Union Association of New York
New York State Education Department
Business Teachers’ Association of New York State

The program consists of three components:

brass magazine brass|MAGAZINEStudent Edition content for classroom instruction
brass teacher brass|TEACHER RESOURCE CENTER
brass CU's for college brass|STUDENT RESOURCE CENTER student online resources and a searchable scholarship database

The brass|STUDENT PROGRAM may be utilized to supplement such subject areas as career and financial management, business, marketing, economics, social studies, agribusiness, family and consumer sciences, and other career and technical education and academic subjects. It can also be a great resource in high school student leadership organizations (e.g., FBLA, FFA, FCCLA, Key Club).